How to Elevate Your Business- A Step-by-Step Guide to Becoming an AWS Partner

by liuqiyue

How do I become an AWS Partner? If you are a business looking to expand your cloud services offerings and leverage the power of Amazon Web Services (AWS), becoming an AWS Partner is a strategic move. AWS Partners are vetted and authorized to sell, implement, and support AWS services, helping customers achieve their business goals. In this article, we will guide you through the steps to become an AWS Partner and highlight the benefits of joining the AWS Partner Network (APN).

First and foremost, to become an AWS Partner, you need to understand the different types of partnerships available within the APN. These include Consulting Partners, Technology Partners, and Reseller Partners. Each type of partnership has specific requirements and focuses on different aspects of the AWS ecosystem.

1. Understand the Partnership Types:

  • Consulting Partners: These partners provide professional services, such as cloud consulting, migration, and managed services.
  • Technology Partners: These partners develop and integrate their products with AWS services, offering customers a seamless experience.
  • Reseller Partners: These partners resell AWS services to their customers, leveraging the AWS Partner logo and brand recognition.

2. Evaluate Your Business:

Before applying to become an AWS Partner, assess your business capabilities, resources, and customer base. Ensure that your business aligns with the requirements of the desired partnership type. This may involve reviewing your technical expertise, customer references, and sales and marketing strategies.

3. Complete the AWS Partner Network Registration:

Visit the AWS Partner Network website and complete the registration process. You will need to provide information about your business, including your legal entity, contact details, and the type of partnership you are interested in.

4. Meet the Requirements:

Each partnership type has specific requirements that must be met. For example, Consulting Partners must have a certain number of AWS Certified professionals on their team, while Technology Partners must demonstrate integration with AWS services.

5. Submit Your Application:

Once you have met the requirements, submit your application through the AWS Partner Network portal. Your application will be reviewed by AWS, and you may be required to provide additional information or documentation.

6. Prepare for AWS Partner Network Certification:

After your application is approved, you will need to complete the AWS Partner Network Certification process. This involves taking an assessment to demonstrate your knowledge of AWS services and solutions.

7. Maintain Your Partnership:

As an AWS Partner, you will be expected to maintain your partnership status by meeting certain criteria, such as maintaining a minimum number of AWS Certified professionals and achieving a certain level of sales and customer satisfaction.

Becoming an AWS Partner offers numerous benefits, including:

  • Increased visibility and credibility in the market
  • Access to AWS resources, tools, and training
  • Opportunities to collaborate with AWS and other partners
  • Priority support from AWS

By following these steps and aligning your business with the AWS Partner Network, you can become an AWS Partner and take advantage of the many benefits that come with it. Start your journey today and join the AWS Partner Network to help your customers achieve their cloud goals.

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