How to Make a Likert Scale in SurveyMonkey: A Comprehensive Guide
Creating a Likert scale in SurveyMonkey is an essential step in conducting effective surveys that measure attitudes, opinions, and behaviors. A Likert scale allows respondents to express their level of agreement or disagreement with a statement, making it a popular choice for researchers and businesses alike. In this article, we will provide a step-by-step guide on how to create a Likert scale in SurveyMonkey, ensuring that your survey is both accurate and user-friendly.
Step 1: Log in to SurveyMonkey
To get started, visit the SurveyMonkey website and log in to your account. If you don’t have an account, you can sign up for a free trial or create a new account.
Step 2: Create a New Survey
Once you’re logged in, click on the “Create Survey” button. Choose a survey template or start from scratch by selecting “Create your own survey.”
Step 3: Add a New Question
In the survey editor, click on the “Add a question” button. From the dropdown menu, select “Multiple choice” or “Text box” if you want to use a different type of question format.
Step 4: Set Up the Likert Scale
For a Likert scale, select “Multiple choice” as your question type. In the question text box, type in the statement you want to measure. For example, “I am satisfied with the customer service I received.”
Next, click on the “Add option” button to create the scale. You can choose from the following options:
– Strongly Disagree
– Disagree
– Neutral
– Agree
– Strongly Agree
Add as many options as you need for your scale. Make sure to keep the scale consistent by using the same format for all options.
Step 5: Customize the Question
SurveyMonkey allows you to customize your question further. You can:
– Set the question as required or optional
– Change the question type to “Rating” if you want to include a numeric scale
– Add a note or explanation for the question
Step 6: Preview and Test Your Survey
Before sending out your survey, it’s crucial to preview and test it. Click on the “Preview” button to see how your Likert scale question appears to respondents. Make sure the options are easy to understand and that the scale is logical.
Step 7: Send Out Your Survey
Once you’re satisfied with your survey, it’s time to send it out. You can invite respondents via email, share a link, or embed the survey on your website.
Step 8: Analyze the Results
After collecting responses, you can analyze the data using SurveyMonkey’s reporting tools. You can view the results as a table, pie chart, or bar graph, and even export the data for further analysis.
In conclusion, creating a Likert scale in SurveyMonkey is a straightforward process that can help you gather valuable insights from your survey respondents. By following these steps, you’ll be able to design a well-structured survey that effectively measures the attitudes and opinions of your target audience.
